Marvin Windows Announces Revolutionary New Products
At the 2020 International Builders’ Show (IBS), in Las Vegas, Marvin unveiled its Marvin Skycove, a fully constructed, projected-glass box structure that can seat one or more people to extend functional living space. The window, which won Best Indoor Product at IBS, is built on a steel structure, designed to hold 60 pounds per square foot (slightly more than many decks, which are rated at 50 pounds per square foot).
Its new Skycove product was a great representation of a theme seen throughout the show for narrow sightlines. The company said it noticed homeowners spending time in these little spaces created in homes, so this was a product the company hopes will meet that desire through windows. It is a fully constructed glass pop-out structure that expands interior space.
“The space that it creates can be used to solve many different problems that we don’t solve today amongst window and door companies, and that is to create space perhaps in a smaller kitchen or where a couch would not normally fit," said Levi Geadelmann, senior marketing product manager for Marvin, at IBS. "You now have the ability, through a window and door company, to buy a product that actually gives you more thoughtful space within the home.”
Because the window protrudes out, the glass on the side and top offers more light and visibility than traditional rough openings. “It lets quite a bit more light in… . You get one-and-a-half times the amount of glass [than] you do in a normal rough opening,” Geadelmann said.
The window comes in two sizes: 6.5-feet wide by 70 inches high and 8.5-feet wide by a little more than 7 feet high.
Skycove windows will be available in mid-2020, shipping to Marvin dealers in Seattle, the San Francisco Bay area, Minnesota, and some dealers in the Northeast.
Marvin has announced a new, unified identity for all of its window and door products, including a new logo and product portfolio structure.
GRAVINA'S WINDOW CENTER OF LITTLETON CELEBRATES MARVIN’S CONTINUED EVOLUTION
Marvin unveils new name, logo and product collections
DENVER, CO – (JULY19, 2019) – Gravina's Window Center of Littleton is excited to announce changes to one of its most-trusted company partners – Marvin Windows and Doors. Known for a spirit of innovation and commitment to people, Marvin Windows and Doors is evolving to design and build better ways of living. New changes that reflect this evolution include combining the brand with Integrity Windows and Doors to be known simply as Marvin moving forward. Additionally, Marvin has reorganized its product portfolio and developed several internal initiatives to support continued product introductions that are truly customer-centric.
“As people’s expectations of home change, we must also grow and evolve to bring beauty into the everyday while striving to simplify and enhance people’s lives,” said Paul Marvin, CEO of Marvin. “The changes we’re sharing today are exciting, including a new brand identity, but they’re a remodel. The foundation of our company – the people, exceptional quality and beautiful design of our products – all remain intact and stronger than ever.”
As a proud dealer of Marvin for 17 years, Gravina's Window Center of Littleton is looking forward to incorporating the new changes from the company over the next several months.
“Gravina's Window Center of Littleton deeply values our partnership with Marvin and the opportunities the company brings our employees and customers,” said Jim Gravina, Owner of Gravina's Window Center of Littleton. “We are excited to implement these changes into our dealership to better serve our customers and help bring people’s visions to life.”
Reintroducing Marvin
The Marvin brand now represents all fenestration products previously known as Marvin Windows and Doors and Integrity Windows and Doors, with both of those brand logos now retired.
The new single, refreshed Marvin brand logo includes a bold font and an updated yellow rose that is modern yet still recognizable. It reflects Marvin’s progressive, design-forward future and the company’s heritage of optimism and hospitality.
Refreshed product collections
Three product collections now organize Marvin’s window and door products to help customers find the right solutions for their projects, making it easy to create beautiful homes that deliver on every customer’s unique needs.
Signature Collection: Design and category-leading innovation
As Marvin’s most aspirational product line, the Signature Collection features the broadest range of product types, styles, configurations and design options. Ideal for creating exceptional spaces in which every detail is thoughtfully considered, the collection includes the products previously known as Marvin Contemporary Studio and also includes what will continued to be known as the Marvin Ultimate and Marvin Modern lines.
Elevate Collection: Beautiful design, superior strength
A resourceful option, the Elevate Collection offers a balance of creativity, vision and reality, hitting a sweet spot between differentiated, highly valued features and price. The curated collection includes products previously known as Integrity Wood-Ultrex.
Essential Collection: Streamlined, versatile and maintenance-free
For those who wish to reduce complexity without sacrificing quality, the Essential Collection offers accessible design with a simplified approach. Featuring clean lines and simple profiles, the Essential Collection offers versatile style solutions with superior strength and durability. The collection includes products previously known as Integrity All Ultrex.
For more information about the new Marvin brand, visit www.marvin.com.
About Marvin
Marvin is a fourth-generation family-owned and -operated business, headquartered in Warroad, Minnesota, with more than 5,500 employees across 15 cities in North America. The Marvin portfolio of products for builders, architects and homeowners is designed to provide exceptional solutions for any project with a focus on creating better ways of living. Marvin products are distributed nationally through a network of independent dealers and are also exported internationally. Visit Marvin.com to learn more.
GRAVINA'S WINDOW CENTER OF LITTLETON - A FAMILY TRADITION SINCE 1973
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